“Over the years I have found a few low cost technical solutions which have really made a big difference to our business as we’ve grown” says Jack Bedell-Pearce, Managing Director of 4D Data Centres. Here are a few of the best:

Disaster recovery page

If your company sells any kind of online service, it’s worth setting up a basic ‘Status Page’ for when the worst happens and an IT problem takes you offline. You can register a new domain [yourcompanyname-status.com] and setup a simple website via any one of the many mainstream web hosting companies out there. Just make sure you have the login details to edit the page saved on your phone so that you can update it with messages during a DR situation. It won’t cost much per month but will be worth its weight in gold when you’re able to update clients during an outage.

Copywriting

Whether you’re updating your website, writing a blog or sending out an email to your clients, relying on Word alone to check your copy is unwise. Luckily there are two online apps that can offer some great advice: www.hemingwayapp.com and www.grammarly.com – they each do slightly different things so I’d recommend using both when checking your work. If you want to go further and have your work proofread and edited, there are some great proof-readers and copywriters available for short projects on gigging platforms such as Fiverr and UpWork.

Productivity

One of the hardest things to do as your company grows is to remain productive as the number of inputs (emails, social media messages, customer calls etc) increases. The number and complexity of projects will also increase, which means you need not only some tactics to cope but also some useful tools. Some basic tips include only processing emails twice a day and turning off the pop-up email notifications – if something is that important, someone will call you. Organise your tasks using cloud software such as Todoist or Trello (both of which have decent free versions). And if possible, learn a productivity system that will help you manage your time and prioritise your projects – Getting Things Done (GTD) is a popular system with lots of advice online.